Renew and never forget the original intention, the logo of HANSWELL has changed!

2022-03-18


Dear customers and partners:


Another spring has arrived, scorching peach blossoms and beautiful branches. On this warm spring day, Huahan Weiye has also ushered in a new spring of development.


After several years of brand accumulation and efforts, the company has developed rapidly and its scale is constantly expanding. The development and promotion of products have also entered a new stage of rapid development.


In order to align with the company's strategic goals and business expansion needs, enhance the company's corporate image, enhance brand influence and competitiveness, and better convey the company's philosophy, we will launch a brand new company logo to meet everyone today.


■ The brand new Huahan logo has been unveiled!


(Old logo)                                                             (New logo)



HANSWELL is a national high-tech enterprise that focuses on independent research and development of machine vision systems, artificial intelligence detection, image processing algorithms, and software and hardware products.


This time, the new logo of HANSWELL has incorporated the concept of "machine eyes" in machine vision.


The shape composed of two interlocking arcs symbolizes the "eyes" and the "wormhole" that connects time and space. "HW" travels through the middle, symbolizing the leap of Huahan Weiye from the "machine vision" to the "new time and space", expressing a positive and daring corporate image.





■Healthy, Upward, and Technological Huahan Blue!


The color tone of the new logo retains the Huahan brand blue, which is the color of the ocean and sky, a natural color that can make people feel healthy and happy, while conveying the feeling of "innovation" and "technology", which is also very consistent with the meaning of the company name.


Huahan, the meaning of China, expresses the beautiful vision of revitalizing the national brand in the field of "machine vision" and achieving great achievements.



■ Focus on the world and break through boundaries!


In terms of font design, the focus is on simplicity and modernization, with simplified text in both Chinese and English. The font is also more concise and refined, with a strong sense of internationalization and technology.


The new logo, with a brand new appearance, symbolizes the strong sense of courage and innovation of the people of Huahan Weiye, who are not afraid of difficulties; The lofty ideals and broad mindedness of focusing on the world, breaking through boundaries, and moving towards glory; And committed to becoming a leader in machine vision components and solutions.



■ Focusing on industrial vision, empowering intelligent manufacturing!


The Chinese corporate slogan of Huahan Weiye is "Focusing on Industrial Vision, Empowering Intelligent Manufacturing", while the English corporate slogan is "Hanswell Inspire Your Vision".


Incorporating the company's development philosophy and values into Slogan indicates that we will always be deeply committed to the field of machine vision, and continue to prioritize product research and innovation, personalized customization solutions, and localized service capabilities. We will assist customers in improving production capacity and efficiency, promote industrial automation upgrades, and inject new momentum into the high-quality development of the industry.


This is not only the mission of Huahan Weiye, but also the significance of upgrading and revitalizing the company logo without forgetting its original intention.





■ A new journey, a new leap!


The upgrade of the new logo and slogan of Huahan Weiye is also an important part of the Huahan brand upgrade, which can better reflect the company's professionalism, convey the company's values and brand mission.


In order to ensure the standardization, standardization and unification of Huahan Weiye's external image, the company's website, WeChat official account, video number and other online displays, as well as offline materials such as product brochures, technical materials, employee business cards, will be gradually updated to the new logo logo. During this period, both new and old logos have equal validity.


Thank you to all customers for their support and affirmation of Huahan Weiye. In the future, we will continue to provide you with high-quality services!



HANSWELL is at your side, serving with your heart
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